Short Courses

Learn with the specialist centre for foods, tourism, hospitality and events.

The Marketing for Managers online course comprises of 2 nationally recognised units of competency (BSBMKG514 – Implement and monitor marketing activities and BSBMKG401 – Profile the market), and covers:

  • The required knowledge to apply and observe marketing plan objectives and action necessary improvements;
  • Leading and coordinating a marketing team, implementing a marketing plan, monitoring performance of marketing strategies and evaluating their effectiveness;
  • Profiling a target market or market segments in accordance with a marketing plan and to develop market positioning strategies; and,
  • A range of tasks involving analysis and planning.

Upon successfull completion of this online course, participants will receive a William Angliss statement of attainment.

Participants will have 3 months from the enrolment date online to complete the two units.

Once you have purchased the online course you will be emailed a Username and Password to access the online Learning Management System in order to undertake your course. On successful completion of the course a certificate of completion will be posted to you.

PLEASE NOTE: The creation of user accounts is a manual operation and therefore takes place Monday to Friday, 9am to 5pm.

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